Not only do we look the same — we tend to think the same, too.
That’s why, in 2021, we took our twinning to a whole new level and started a business together.
Holly is our web design, digital strategy, and tech lead, and Sophie is our copy, content, and SEO lead.
We both hail from Yorkshire, UK, but met in 2020 while working remotely in Da Nang, Vietnam (we met at a networking event, can you spot us in this very dark pic??).
We quickly realised that we have complementary skills, a shared outlook on how business should feel, and a penchant for holding meetings in wine bars rather than boardrooms.
Amidst endless COVID lockdowns, we worked together to hatch Good Egg and officially founded the company a year after meeting.
Holly still calls Vietnam home, and Sophie is based in her home city of Sheffield.
Holly (or HC as I prefer to call her) is, by far, my favourite person to work with.
HC is one of those rare breeds that is both technical and creative. The websites that she builds perform well and look gorgeous, and she always does everything in her power to make our clients happy.
As a business partner, Hol is astoundingly organised, unwaveringly reliable, and incredibly hard-working. Holly is the biggest cheerleader — she’s the kind of person I want on my team, and you should, too.
On a personal note, Holly is FUN. We’ve travelled a fair bit together, and she’s the greatest adventure sidekick. When she isn’t busy with our business, you’ll find her cycling around in cute co-ords, voraciously reading, and seeking out tasty eats and drinks.
Sophie is a 10/10 dream human.
She’s creative, curious, and thoughtful — traits that not only make her a wonderful pal and business partner but also an excellent writer. And not just copy and content — she’s also written a book!
No matter the subject or audience, Sophie can always find the perfect words. She also cares deeply about what she does, so you can trust her copy to bring out the best in your business.
Sophie is a true digital nomad, collecting stories and creating meaningful friendships wherever she goes (which is 65 countries and counting).
She likes long nature walks, hot teas, and cold Negronis, and is an absolute champion napper. That’s how she has enough energy to be one of the best people I know.
Good Egg is your insightful business pal bringing a sunny approach to web design and copywriting. We get excited about supporting fellow big-hearted biz owners, and there’s nothing nicer than working with folks who share our values.
We think you’re a big-hearted business owner if…
🧡 You’re generous, kind, and always willing to help (and you value the same in others)
🧡 You get super excited about what you do and who you do it for
🧡 You have the business-owner equivalent of joie de vivre
🧡 You have big emotions about your business (and you ain’t afraid to show ‘em)
With over a decade of experience in digital media and countless web builds to her name, Holly's your gal for websites that look beautiful and perform brilliantly. Sustainability and accessibility are v important to Hol, so her websites are also great for people and planet.
Sophie has been working in digital media for 14+ years and has specialised in copy and content writing for almost a decade. With an eye for detail, a fondness for tone of voice, and loads of SEO smarts, Sophie is your one-stop shop for creating copy that your ideal audience will love.
We love what we do, and our clients say that it shows! Fancy a bit of that for your copy and/or website?
I was blown away by my call with Holly & Sophie. The recommendations they gave me were full of really tangible, practical things I could do to improve my content in a manageable way. The whole experience felt truly supportive, and like they really cared about helping me, and my clients in turn.
— Heather, Mind & Co
We both identify as highly-emotional people, which we truly think is a superpower — both in life and in business. If you feel the same, subscribe to our fortnightly newsletter: The Highly Emotional Business Owner. Pop your email address in the form and we’ll see you in your inbox 💌
Think these two Good Eggs might be a good fit for your business?
Get in touch to let us know how we can help.
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